Chapter 47 Blue Star's Ending
March 3rd.
One week after the release of Blue Star Apocalypse.
The various data rankings in the Sixth Star Province have been reshuffled, but the rankings don't seem to have changed much.
It's just that everyone moved up one place!
Some games that were released earlier this year have already accumulated a lot of data.
However, judging from the momentum of the end of the blue planet, it's only a matter of time before it surpasses these predecessors.
The difference in the speed at which data grows for the same game on the charts is visibly enormous.
They all had roughly the same level of exposure, but Blue Star Doomsday's sales were more than double that of the others.
What else could be the reason?
The game itself is of exceptionally high quality, more than twice that of others.
The most important metrics on the weekly charts are downloads, sales, and player ratings.
However, raw data cannot represent the whole picture.
Some games naturally attract a considerable amount of attention, for example, they are sequels to a masterpiece, or they use a well-known IP.
For example, studios like the Dragon Slayer Sword Studio spend a lot of money on marketing and promotion.
Their exposure will be different from the start.
For mobile games, industry testing typically involves looking at some extended data.
For single-player games, the data also has some reference value.
For example, user conversion rate is: how many players who click on an ad actually download and play the game.
Paying rate: As the name suggests, this is the percentage of registered players who have made purchases.
One-day/seven-day retention rate: What percentage of players remain in the game one or seven days after downloading it.
...
These data are relatively objective and can largely rule out the influence of factors such as marketing.
Just like when League of Legends was first launched, the first-day retention rate even exceeded 60%.
Meanwhile, the best performance of its contemporaries was only 45%, meaning there wasn't a single game that could compete.
A high retention rate indicates that the game has tremendous potential.
Both of you had 10,000 players download the game, but after one day, you only had 4,000 left, while I still had 6,000.
Then the data from later stages can't be compared!
The number of players will continue to accumulate, and once the Matthew effect occurs, the larger the number, the faster the growth rate will be.
The data will explode exponentially.
In the industry, many people refer to such data curves as "ascent curves".
It describes the speed at which data rises, as fast as ascending to heaven, soaring to new heights and gaining a commanding view of everything below.
Blue Star Apocalypse is currently on the first half of this curve.
Day 1 retention rate: 60%; User online rate: 60%; Player satisfaction rate: 99.8%.
Anyone with a discerning eye can see that this is definitely in its infancy, the epitome of a potential game of the year.
It's only been a week since its release, and it's already a baby crocodile that knows how to eat meat.
On platforms like IPP and Atlas, this little crocodile has already begun to demonstrate its domineering, winner-takes-all nature.
It ranked number one on the charts in its first week! The editor's pick was featured first that week.
This is the highest level of preferential treatment given by both major platforms, which has already tacitly agreed that it will become their top recommended masterpiece.
Moreover, even more and better resources are on the way.
Not to mention the platform's internal recommendations, there were countless subsequent news reports and the spontaneous public opinion from players...
Don't forget, Blue Star Studio also has its own promotion and publicity efforts.
There's also the buzz generated by the live streaming community.
This week is finally over.
The live streaming community has been eagerly anticipating this for a long time.
According to regulations, gameplay videos of games in the StarCraft era can only be released one week after their launch.
Otherwise, it would also be an infringement on the rights of Earth.
So these live streamers can only watch with envy as the viewership of "Blue Star Apocalypse" grows.
Many people fantasize about becoming an overnight sensation, their mouths practically watering.
This has been proven by the experiences of many people in the past.